Effective Email Delivery

Maintaining A Good Sender Reputation

Today, the most important factor in the delivery of your email is your sender reputation. If ISP's don't know you or don't like what you're sending, you won't be invited back. We're constantly working to ensure you can piggyback off our great reputation and give your campaigns the best chance of reaching the inbox.

Human Approval Process

Before they can send a single campaign, every new customer is reviewed by our team to ensure they meet our comprehensive criteria covering permission, email content, privacy and much more.

Email Authentication

Email authentication allows our customers to prove they are who they say they are. Using technologies like Sender ID and DomainKeys/DKIM you can protect your reputation and improve the chances of getting delivered.

Best Practice Built In

We support confirmed opt-in for all susbcriber lists, include a single click unsubscribe link in all campaigns and allow your subscribers to maintain their own subscription through preference centers.

ISP Feedback Integration

Our system is integrated into the feedback loop of ISP’s like Yahoo, Hotmail and AOL.

Smart Bounces Handling

We automatically detect different types of bounces and react accordingly. Undeliverable addresses are removed immediately, temporary fails are given additional chances before removal based on best practice.

Deliverability Monitoring

We use a number of third party tools to monitor our inbox delivery to dozens of the leading ISP’s allowing us to spot potential delivery issues and react immediately. Our team monitors all major blacklists daily.

Reliable, Secure Server Environment

To keep your data safe, secure and always available we use a state-of-the-art redundant server cluster in a fully managed, world class data center. All sensitive data is stored on servers behind a constantly maintained firewall using the same level of encryption as many banks.

World Class Data Centre

Our data center is monitored 24x7 for all aspects of operational security and performance. It is also equipped with state-of-the-art security such as biometrics and sensors for intrusion detection.

Smart Redundancy

We have redundancy at every layer of our application to ensure a smooth recovery in the event of any type of hardware failure. All data is also securely backed up offsite for the unlikely event of a system-wide failure.

Serious About Data Security

All sensitive data is stored on servers behind a constantly maintained firewall. Our database servers are secured by additional access restrictions, and more sensitive data is encrypted.

Strict Privacy Policy

Our strictly enforced privacy policy ensures your data is never shared with third parties and is kept safe and secure at all times. Only limited staff have access to your account in order to provide support.